Complete control over your CTV business with our independent, full-stack platform.
Shigo's independent SSP gives publishers, broadcasters, and content owners full control over their inventory with transparent auctions and premium demand — no hidden priorities.
Publisher monetization flow — value moves left to right, with nothing skimmed in the middle.
Sync your full EPG to unlock granular inventory targeting. Agencies buy exactly the inventory that matches their campaign goals.
Header bidding and programmatic waterfall in one engine, maximizing every impression.
Broadcast-quality SSAI with intelligent ad pod management for seamless viewer experiences.
Log-level data, real-time dashboards, and complete auction visibility. No black boxes.
Sync your electronic program guide for channel, show, genre, and daypart targeting — with real-time availability and dynamic curation packages.
Shigo's DSP comes pre-connected to our publisher base. No intermediaries, no hidden fees — your campaigns run against premium CTV inventory with full transparency.
Skip the intermediaries. Buy directly from publishers connected to Shigo's SSP.
Reach audiences across connected TV, OTT, and FAST channels with precision targeting.
Transparent pricing, real-time reporting, and no hidden fees. See where every dollar goes.
Every Shigo client gets a dedicated DMP — purpose-built to store your segments, build targeted audiences, and activate them across the full stack. No shared data pools. No third-party leakage.
Built for GDPR, CCPA, COPPA and TCF 2.0 workflows.
First-party & partner signals
Audience modelling
Privacy-first governance
Across curated CTV supply
First-party data organized into actionable segments.
Build custom audiences from segment combinations.
Consent management & data governance built in.
Target audiences across SSP & DSP in real time.
Each client gets a dedicated, isolated DMP — no shared pools, no data leakage.
Every core component module comes with a native agent, built specifically with knowledge on the topic by our AdTech experts and veterans, from experience in the past 20 years of building platforms. You'll be empowered to have a 24/7 expert by your side whether you're looking to activate demand, configure packages, optimize performance or simply run any regular ad-rev ops task — our expert agents will be there to help you and your clients execute.
The key advantage you get through Shigo is that our Expert Agents come with deep domain knowledge, trained and fine-tuned on your data — what's working best for you, your business and clients. This is the key difference when choosing Shigo. Built-in MCP server allows you to seamlessly expand your reach and business with other companies using AI agents. AI-powered optimizations across your platform.
Native agents built on 20 years of ad tech expertise — fine-tuned on your data to optimize what works best for your business.
Built-in MCP server connects to any LLM-powered agent. Seamlessly expand your reach with other companies using AI agents.
Performance insights, revenue forecasts, and optimization recommendations — powered by live SSP + DSP data.
Our full-stack architecture creates a self-reinforcing cycle. More publishers attract more agency spend, which drives better results, which attracts more publishers. Everyone wins.